Prof. Dr. Van Eenennaam has broad experience as strategy consultant and board member across different industries in Europe and USA. He has focused on strategy and corporate governance and also has 25 year’s of interest in health care and life sciences. He is also founder of the Value-Based Health Care Center Europe (VBHCE), which is based on the value-based healthcare concept by Prof.Porter. Each year, under auspices of various international universities, with Prof. Porter as honorary chairman, the VBHCE organizes the Value-Based Health Care Prize. The Prize recognizes and embraces initiatives that redefine health care and honors those doctors, hospitals, institutions and projects that have adopted a new and innovative solution to improve Patient Value.